1.0 Communication and Marketing Specialist - Vacancy ID: 181014

Position Summary: The Communication and Marketing Specialist will assist the Communication team in the planning, improvement, and execution of ongoing operations, with special emphasis on content creation and digital communication. This role will strategize and brainstorm across departments and with schools to collectively produce strong creative communication and marketing pieces that “tell our story”. In collaboration with the Communication Director, this position will communicate with various stakeholders (e.g. district and school personnel, parents, students, public, media, etc.) through various mediums (e.g. printed publications, e-mails, website, newsletters, video, etc.) to promote the work of the district and ensure a positive brand image is represented in all communications. Essential Functions: Serve as district journalist and storyteller, highlighting the Oshkosh Area School District’s people, purpose and progress - responsible for writing and designing content with a focus on quality marketing and video storytelling and photography. Provide marketing and communication support to departments, and schools. Seek out photo and video opportunities and newsworthy stories in the district. Brainstorm, create, design, review, and produce content for various District print and electronic publications including newsletters, mailers, flyers, and special projects. Create and inspire two-way communication that connects and engages diverse audiences. Ensure communications consider the cultural and linguistic diversity of the district. Maintain and enhance the District website and social media presence; and support schools, departments, and programs in web and social media use. Develop content, review analytics, and explore opportunities to expand the District’s social media presence and impact. Develop and implement a comprehensive plan for executing digital communications in the OASD. Represent the Communication team at events, including photography and video. Assist with community engagement and outreach, incident response, and media relations. Communicate with all stakeholders in an effective and timely manner. Other Responsibilities: Provide graphic design support. Be knowledgeable about trends related to school districts and public education marketing strategies. Utilize current technology tools efficiently, continually learning and updating skills as new technology develops. Promote the District’s mission and advance the District’s professional image. Implement strategies and meet timelines to accomplish organizational objectives. Perform other specific job-related duties as assigned. Please use the link above to view additional information about the position.