Communications Coordinator - Vacancy ID: 126584

The Communications Coordinator will provide vision and leadership for the organization’s communications and engagement efforts grounded in two-way communication techniques and used as a vehicle to stimulate improved understanding, trust, confidence, and support of the School District of South Milwaukee. Some of the essential functions of the job include: Create, lead and manage the District’s communications and marketing initiatives to include a broad range of networks that support formal and informal organization-level, engagement pathways. Evaluate the effectiveness of the District’s communications and marketing initiatives. Develop strategies to ensure consistency of message throughout the District to enhance commitment to the District’s mission, goal, school improvement, and accountability. Provide public relations strategy leadership with the District’s administrators with a focus on proactive problem-solving. Responds to media inquiries in alignment with District protocol. Services as the District liaison to the news media, including development of news releases. Maintain an understanding and awareness of community attitudes, interests and concerns as they relate to SDSM performance, activities and finances. Assist the District administration in anticipating and influencing community perceptions, opinions, media coverage, and public relations outcomes. Oversee the direction and content of the District website and social media networks including guiding the development and capabilities of school websites. Advance the District’s social media presence in coordination with the social media coordinators. Create, supervise, and coordinate the preparation of District publications, newsletters, calendar, articles, marketing resources, and annual school district report. Oversee the District’s branding strategy.